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Brand + Form
Wolf & Co is a lively restaurant concept situated in the heart of Chicago's Wolf Point. Inspired by the building's historic location and urban roots, the Wolf & Co brand is a conceptual twist on a classic Chicago vibe.
Zoyes helped bring the brand to life, working with the owners on everything from naming and concept strategy to brand and menu design. Cheers!
Bold and playful, the Wolf & Co. brand is a reflection of the restaurant's fun, vibrant spirit. The logo, built with custom letterforms, is designed to make in impact in Chicago's crowded F&B scene.
Vibrant, contrasty colors create an eye-catching palette that complements the restaurant's interior design. The brand's personality comes through in a big way with funky patterns that support the Wolf & Co's simple ethos: "For a Good Time."
