Wolf & Co

Hospitality

A charming
kitchen & bar.

Wolf & Co is a lively restaurant concept situated in the heart of Chicago’s Wolf Point neighborhood. Inspired by the building’s historic location and urban roots, the Wolf & Co brand offers a playful twist on a classic steakhouse vibe.

Zoyes helped bring the brand to life, working with the owners on everything from naming strategy and concept development to identity and menu design. Cheers to a good time!

Client

Murphy Real Estate

Chicago, IL

Scope of Work

Brand Strategy
Naming
Brand Design
Collateral Design

Bold and playful, the Wolf & Co. brand is a reflection of the restaurant’s fun, vibrant spirit. The logo, built with custom letterforms, is designed to make an immediate impact and help Wolf & Co. stand out in Chicago’s crowded dining landscape.

Vibrant, contrasty colors create an eye-catching palette that complements the restaurant’s interior design. The brand’s personality comes through in a big way with funky patterns that support the Wolf & Co’s simple ethos: “For a Good Time.”

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